by Lorato Phefo – The Arts & Culture Trust (ACT) Awards were established in 1998 and have, for the past 17 years, been dedicated to celebrating individuals and organisations that have made significant contributions to cultural life in South Africa. The prestigious ACT Lifetime Achievement Awards honour arts professionals whose extraordinary careers have had a profound and lasting impact on arts, culture and heritage; those whose lifetime achievements have contributed significantly to the enrichment of cultural life in South Africa. The categories for these awards include music, literature, theatre, dance and arts advocacy.
The Arts Advocacy Award is a special award in the Lifetime Achievement Awards stable and was made available for the first time in 2014. The award honours patrons in the arts who have devoted a lifetime to supporting the arts. The honour of sponsoring the Arts Advocacy Award goes to Creative Feel magazine (formerly Classicfeel). The magazine generously awarded a cash prize of R30 000 to the first winner of the award, Mandie van der Spuy, in 2014 at The Maslow Hotel in Johannesburg. Lore Watterson, Editor-in-Chief of Creative Feel, said that they had decided to sponsor the award because, “without these hardworking individuals, acting ‘behind the scenes’, we would not have the vibrant, healthy arts environment in South Africa that we as an arts and culture magazine report on.”
Creative Feel is an award winning monthly arts and culture magazine that brings the best classical and jazz music, dance, visual arts, film and theatre, as well as food and travel to its readers. The magazine is dedicated to promoting arts and culture in South Africa. Creative Feel has garnered many prestigious awards including the SAPPI PICA Awards for excellence in publishing and the coveted BASA award. Lore Watterson said that her continued support of the arts is influenced by this value that she sees in the arts, “I agree with the Greek philosopher who in 350 BC said ‘The aim of art is to represent not the outward appearance of things, but their inward significance.’ The arts reflects the soul of a country and its people.”
The Lifetime Achievement Award for Arts Advocacy would not have been possible without the renewed support of Creative Feel and the Arts & Culture Trust commends the magazine for making this special moment in the organisation’s history possible.
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